Email vs LinkedIn in 2025: Where Should You Focus Your B2B Lead Gen Strategy Now?
As we approach 2025, B2B marketers face a critical crossroads: where should they invest their time, budget, and creative energy to generate the highest quality leads? The battle between email and LinkedIn continues to dominate conversations in boardrooms and marketing Slack channels alike. Both channels have evolved dramatically over the past few years, adapting to algorithm shifts, privacy regulations, and...
